Materials Village 2018

Yona Friedman, Cubi, Sketch for Project Smart

 

From 16 Aprile 2018 to 22 Aprile 2018

Milan

Place: Superstudiopiù

Address: via Tortona 27

Organizers:

  • Patrocinio del Comune di Milano

Telefono per informazioni: +39 02 86891720

E-Mail info: infoitalia@materialconnexion.com

Official site: http://www.materialconnexion.it


The 5th edition of Materials Village, the hub of Material ConneXion Italia dedicated to materials, new technologies and sustainability, is back from April 16th to the 22nd in the Superstudio Più open space, center and among the most visited locations during the Milan design week. Materials Village focuses more and more on the promotion of efficient and innovative materials, addressing a transversal public that intersects different areas: from interior design to building, from textiles to architecture. Building on last year’s success, which saw a crowd of over 135,000 visitors, Materials Village covers an area of over 1,850 square meters for this next edition, occupying the entrance of Superstudio and the entire Art Garden, a tree-lined garden that the opportunity will turn into an unpublished village.
For this 5th edition, Materials Village will stage a great installation by Yona Friedman, a renowned utopian-architec, designer and urban planner, Hungarian naturalized French citizen, who has always been involved in the world of sustainability and circular economy.
Starting from the main entrance, visitors of Fuorisalone will be greeted by a scenographic exhibition entitled "Meubles Plus", developed by Yona Friedman for CONAI and the Consortia for the recycling of packaging waste, on the theme of the circular economy.

Moreover, Materials Village will host more than 20 companies connected to the world of materials and production processes, which will present avant- garde design and technological proposals in terms of aesthetics, sustainability, optimization and circular economy. A path between “little hosues” and exhibition modules where you can discover materials that open unimaginable horizons up to just a few years ago. Among the many innovations of this edition, the participation, as a partner, of excellent names such as PUMA and the MIT Design Lab, an interdisciplinary research laboratory of the Massachusetts Institute of Technology in Boston, which together present the latest innovations on research in the field of biodesign, showing a high-performance fabric that reacts differently based on the percentage of atmospheric pollution. In particular, unisex t-shirts, equipped with sensors able to detect the level of danger in the air. The Material ConneXion Italia’s hub dedicated to materials is the perfect place for companies that want to present their most innovative products to the world of design, architecture and technology during the Design Week. This year the technologies dedicated to color will characterize a path wrought by exhibiting companies, such as manufacturers of acrylic paints, pure pigments, water colors for ceramics, fabric and glass, as well as wear-resistant paints, chemical agents and solar rays: ecological products that aim to improve the environmental impact. Improving the quality of life also passes through a thorough knowledge of materials and a culture that is consistent with the principles of sustainability. Media Partner: LifeGate, Materia Rinnovabile, Triwù, Archiproducts, Matrix4Design, Archi News 24.
Exhibitors: Akzo Nobel Coatings, Alfatherm, Breda Tecnologie, CONAI e Consorzi per il riciclo dei rifiuti di imballaggio - Cial, Comieco, Corepla, Coreve, Ricrea, Rilegno - DiceWorld, Emma Materasso, IPM Italia, Leather's Stylist, Lithos Mosaico, Material ConneXion Tokyo (with Mitsui Chemicals, NBC Meshtec, NC Industry, Nittax Corporation) Mia, Novacolor, Oltremateria, Outdoor Kitchen, PUMA e MIT Design Lab, Tesla, Tile of Spain (with Ceramica Elias, Ceramica Vives, Cevica, Colorker, Dune Ceramica, Equipe Ceramicas, Keraben Grupo, Rocersa Ceramica), Toyo Aluminium K.K., XL-EXTRALIGHT.
Technical Sponsor: Corradi, Gold Plast Group, Green Bricks, Gico. Grandi Impianti Cucine, Gir Allestimenti, Il Palato Italiano, Plust, Sofa Soft, Ta Li, Unox, Zorzi. 

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